Canopy Lawn Care is an innovative home service franchise business that is changing the way turf care is delivered, by using a combination of technology & the latest agronomic practices.
Learn about our mission
We care for and maintain the outdoor spaces that people need to thrive. People need to spend time outside, and lawns are their most accessible way to connect to the outdoors.
You probably already know that franchising is the modern way to be an entrepreneur. With Canopy you have the opportunity to be an early adopter of an emerging brand. We are a fresh, tech-enabled, young brand that understands the consumer demand for responsible lawn care and the best way to meet that demand. Watch the video below to get to know the people behind Canopy.
In our model there are three types of candidates, the Entrepreneurial Investor, the Operational Leader, and the Operational Entrepreneur. The Investor is looking for a great investment opportunity, and has the means to fund it as well as the business acumen to make it successful. The Leader has the experience & skill to manage the day to day operations of the business, and is typically a minority owner in the business. The Operational Entrepreneur combines the operational experience with the access to capital to launch their own business.
You have strong management and leadership skills with a dedication to serving your customers and employees.
You have solid business experience and mentoring skills combined with financial means.
You have what it takes to begin as a sole Entrepreneur+Operator with one van, then grow your business one crew at a time!
“Labor Expense” includes wages, payroll taxes, and employee benefits.
“Gross Profit Margin” is equal to Gross Revenues less the sum of Labor Expense and Job…
The “Operating Expenses” included here are vehicle lease payments, management …
The Reporting Units spent 10% of Gross Revenues on marketing. You must spend the…
“Unadjusted Net Operating Income” is equal to Gross Profit less Operating Expenses.
“Franchise Fees” means 8% Royalty and 2% Technology fees.
“Adjusted Net Operating Income” is equal to Unadjusted Net Operating Income less…
Performance is from company owned units. Your individual results may differ. There is no assurance that you’ll earn as much. Please submit the contact form on this page to receive additional information regarding financial performance. From current FDD Item 19
The initial investment range is the amount necessary to effectively launch your business and provide working capital until generated revenue becomes available. At Canopy we like to keep things simple, so we have an 8% royalty5, which includes operational playbook, brand usage, and much more. In addition franchisees pay a 2% technology fee, which includes critical tech and cutting edge sales automation. The Canopy franchise is a scaleable model with a low barrier to entry that is perfect for people who want to make an impact and own their own business.
Enjoy a hassle free start up with no brick and mortar storefront and expensive equipment. A leasing program that rolls your van upfit and branding into the lease and our launch plan that includes uniforms and materials means you can get your business launched with minimal cash outlay.
Our subscription based model means you will have year-round, predictable revenue. This makes your planning much easier, from the growth of your business to year-round employment for your team. You’ll enjoy the peace of mind of knowing exactly how much you will bill on the first of the month.
Simple and scaleable. We’ve built the systems so you can do just that with your business, from our battle-tested tech stack to our innovative operational program, you’re set up for success. Growing your business is as simple as taking delivery on a new van and training a new technician.
With fluctuations in the economy you’ll enjoy the peace of mind of knowing that you are owning and operating an essential business4. While nothing is 100% recession proof, this is a relatively low cost service that fairs well during economic downturns.
From the very beginning of Canopy we have had a focus on servant leadership. In fact, our values are summarized by the acronym S.E.R.V.E. which stands for Strive for Excellence, Exceed Expectations, Represent Ourselves Well, Value Others, and Enjoy What We Do.
We have tested countless technologies over the last decade, arriving at an inflection point of solutions that drive efficiency, profit, and user experience. You’ll love the way our integrated tech stack makes it easy to run your business and view performance.
We’ve spent years testing a wide variety of software, arriving at a battle tested suite of integrated and customized technologies that allow Canopy franchises to operate with peak efficiency. Similarly, our franchisees benefit from a proven marketing strategy that combines digital and traditional channels and leverages automation to deliver not only leads, but property measurements and pricing. Top it off with our Brand playbook, your roadmap to running a high functioning home service lawn care business and you are ready for success.
